One of the greatest benefits of being a homeowner is the freedom you have in choosing your own home décor. Everything from the style of your front door to the layout of your bathroom can be decided and accomplished through home remodeling projects that you’re ultimately in charge of. The end results of a renovation guided by your choices, personal style, and unique taste can be extremely satisfying to see—especially when they enhance the curb appeal of your home.


A very pleasing and popular exterior remodeling project for homeowners to tackle is new siding. Your siding installation not only allows you to show off your personal style but can also improve curb appeal and overall aesthetics of your home. New siding can also enhance the value of your home’s property, and can greatly improve the insulation of your home—resulting in lower utility bills. 

While the type of siding material is important, the colors you choose are arguably even more important. At Your Home Improvement Company, we love helping our customers choose the best siding for their home according to their preferences, their home’s existing décor, and rising trends in siding shades. In this guide, our team of expert contractors and exterior design specialists share some of the most popular colors in siding this year to help you make the important decision about your new siding installation.

The Most Popular Colors of Siding

When choosing your siding color, it’s important that it stands out for the right reasons. While everyone is free to choose the siding they love, no matter how unique the colors may be—when it comes to enhancing the value of your home, there’s definitely a fine line between bold and garish. 

That said, properly blending siding and trim colors is a job best left to the professionals. A design expert can work with you to select beautiful siding colors that transform your home into a true reflection of your personal style and taste preferences while serving as a showpiece at the same time. 

With so many colors to choose from it can be difficult to narrow your choices down. For easy review, we have broken the most popular siding color tones down into four categories. These categories are:

  • Earth Tones: With this category, you want to think about greens, browns, and beiges. These colors blend with and bring out the natural beauty of nature is surrounding your home. Plus, these colors work wonders with older homes or those with unique roof lines for a house that positively stand out.
  • Keep Cool: This category is all about blue. There are numerous shades of blue to choose from but can pay off tremendously. Blue is a versatile color that can be bold and striking or soothing and relaxing. Pair your siding color with white trim for a traditional coastal feel or change it up with contrasting trim to add a modern twist to the classic blue house.
  • Invoke Warmth: Warm color tones, when it comes to siding, usually refer to reds. Red siding can be paired with brick for an elegant twist or stick to classic schemes to bring a little bit of country to the neighborhood. Done properly, this color can invoke feelings of warmth, nostalgia, and will also add curb appeal to your home. Remember, red is a powerful color tied to a wealth of emotion making it a perfect color for those who want to stand out in dramatic fashion.
  • Modernly Neutral: The beauty of this category is that the entire light to dark spectrum is at your fingertips. From classic white to modern gray or even gothic black, there is no question that your home will stand out with these popular neutral shades. This option is highly sought after for those who want a modern appeal or who have a lot of doors and windows. Multiple windows and doors mean you have increased the opportunity to show off a secondary color.

Upgrade Your Siding with Your Home Improvement Company

No matter where you live in the Upper Midwest, you need to have a home that protects you from extreme weather conditions without compromising your style or curb appeal. That’s why we offer innovative siding solutions to our customers. Our siding is built to protect against the harshest conditions while coming in a variety of finishes and colors to meet every one of your needs.

If you’re thinking about installing new siding this year, our expert team of remodeling specialists is ready to help. Give us a call at Your Home Improvement Company to speak to a representative about your next siding installation project, or fill out our online form to schedule your free, in-home consultation and pricing estimate as soon as today.